ResQ Pure Power Energy Drink, a recently launched product, will sponsor Sarah Fisher and Sarah Fisher Racing for the 92nd running of the Indianapolis 500 on Sunday, May 25.
Fisher also will compete in IndyCar Series races at Kentucky Speedway and Chicagoland Speedway. ResQ Pure Energy Power Drink will serve as the primary sponsor of Fisher's No. 67 Dallara/Honda/Firestone.
The "Greatest Spectacle in Racing" will be her 2008 debut and her first race under the umbrella of SFR. A minority team owner, she will be the only female driver/owner competing in the IndyCarSeries and in the hallmark Indianapolis 500 event.
"I am very excited to welcome ResQ to SFR to help them leverage the excitement of the IndyCar Series and Indianapolis 500," said Fisher, who announced the formation of SFR on Feb. 27, 2008.
"ResQ is an all-natural energy drink, and that aligns perfectly with what my brand represents. ResQis very big-picture orientated and understands the value of the IndyCarSeries, and we are happy to provide that platform to them for their marketing efforts."