UNIQUE XMAS GIFT EXPERIENCEMcLaren Autosport BRDC Award winner Alexander Sims has unveiled a new initiative which gives everyone the opportunity to be an integral part of his step-up to Formula 3 racing in 2009.‘The Name Car’ offers the chance for any number of individuals to be part of the excitement and drama of the 20-year-old sensation’s debut season in F3 next year as he continues his ascension up the motorsport ladder towards a professional career in Formula One.For a mere £5, people will not only see a name of their choice emblazoned on Alexander’s racing car throughout his 2009 campaign, they will also enjoy other benefits including email news updates, access to an exclusive website and a personalised gift certificate from the UK’s hottest young driver.While this will undoubtedly be extremely attractive to motor racing fans in particular, the initiative is aimed at absolutely everyone and would provide a unique and exciting gift for the person who has everything this Christmas…and all for the price of an unwanted box of handkerchiefs!“We’ve considered a number of ways in which to get people involved with my racing career and the idea of ‘The Name Car’ has the perfect mix of everything”, commented Alexander, “For a small one-off payment, fans of motor racing or people looking for a unique Christmas gift can be centrally involved with my first season in Formula 3 Euroseries. It’s a really exciting and fun initiative.”Alexander has already launched the official thenamecar.com website so to secure your very own place on the Formula 3 Euroseries grid in 2009 and to become centrally involved with the country’s most exciting future Grand Prix star, don’t hesitate to log-on today!Sims on the fast track to F1 stardomHaving enjoyed a remarkably successful motor racing season in 2008, Alexander’s graduation to Formula 3 sees him continue on the same path followed by current Formula One World Champion Lewis Hamilton.Invited onto the MSA British Race Elite programme this year and also becoming a full member of the British Racing Drivers’ Club (BRDC), the most prestigious accolade came in the form of the McLaren Autosport BRDC ‘Young Driver of the Year’ Award – a prize won in the past by former F1 World Championship contender David Coulthard and current Grand Prix racer Jenson Button.Quite clearly showing all the hallmarks of a genuine motor racing talent, Alexander is now fully focused on success in his maiden season of F3 racing next year where he will compete with crack German squad Mücke Motorsport.