BRAWN GP Henri Lloyd partnership

BRAWN GP  - first new commercial partner

Brawn GP is pleased to confirm its first new commercial partnership of the2009 Formula One season with the announcement of an agreement with Britishclothing manufacturer Henri Lloyd as Official Supplier of Clothing andFootwear Technology.

Henri Lloyd is widely regarded as one of the market leaders in technicalsailing and lifestyle apparel, and has pioneered the development of fabrics,garment design and product development for over 45 years. The company'sextensive knowledge and experience of innovative fabric technology has beenapplied to Brawn GP's team clothing for the 2009 season to create a uniformable to adapt to the various climatic environments which the team willencounter at the seventeen races on the Grand Prix calendar.

Founded and based in Manchester, England, Henri Lloyd is extremely proud ofits British heritage and delighted to be supporting the Brackley basedBritish team, using the shared values of innovation and performance tocontinue its product development ambitions in the unique environment ofFormula One.

In addition to providing Brawn GP's team and travel clothing plus the team'sofficial merchandise range, the Henri Lloyd brand will appear on the BGP 001car throughout the 2009 Formula One season.

Ross Brawn, Team Principal of Brawn GP commented: "We are delighted towelcome Henri Lloyd to Formula One and to the Brawn GP team. We areparticularly proud to begin our association with a company which pridesitself on innovation and design and we will be working hard with Henri Lloydto produce clothing which provides the highest levels of fabric technologyfor our demanding working environment. The Brawn GP team has faced a raceagainst time to complete our preparations for the first race of the seasonin Melbourne and we would like to thank Henri Lloyd for sharing our visionfor the future of the team and their commitment in ensuring that the team'sidentity will be so well reflected in our team clothing and merchandise thisyear."

Paul Strzelecki, Joint Chief Executive of Henri Lloyd said; "We are thrilledto announce our official partnership with Brawn GP, a team that reflects ourproud British heritage and development of product innovation and technology.We are very excited about our future together and wish the team everysuccess for the 2009 season."


Related Motorsport Articles

83,153 articles