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KING’S Lynn have announced a new three-year stadium naming deal meaning they will launch the campaign in the Adrian Flux Arena.The East Winch-based insurance broker also hold naming rights to the grandstand at King’s Lynn FC, and owner Buster Chapman says money from the deal will be re-invested into the venue to help its growth for not only speedway but also stock car and banger racing, drifting, karting and music.Chapman said: “It’s great news for the town and this money will help to attract even more people here, continue to grow the stadium and hopefully it will be good for everybody involved.“It’s brilliant for us to be associated with a company like Adrian Flux - we couldn’t have wished for anything better and we’re confident it will work out well for both parties.”(SPEEDWAY 2)

LEICESTER are seeking a new team sponsor after last year’s backers Rapid Solicitors were taken over.The new owners decided against continuing into the second term of a two-year deal and promoter David Hemsley is keen to find a replacement, having announced charity partnerships with Loros (local hospice care) and ‘When You Wish Upon A Star’ which will be carried on the club’s race suits.Hemsley said: “In any takeover or merger there are bound to be changes that happen which is only natural as new people see things differently as to how a business is run and where the budget is to be allocated but the news still came as a shock.“Gate receipts alone these days are not enough for any sporting discipline to survive and grow and therefore I would be only too pleased to hear from companies who may be interested in learning more about what we can offer them in way of publicity and promotion of their products by becoming a sponsor of Leicester Speedway.”

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RYE House have named Luke Chessell and Luke Priest as the first two confirmed signings for their National League team this season.New skipper Chessell spent last season with Kent and Devon, whilst the experienced Priest sat out the first half of 2014 before joining Coventry.Raiders boss Andrew Silver said: “Luke Chessell has ridden for the Raiders before and is earmarked as our new team captain, while Luke Priest is a solid scorer in the NL and comes on the good recommendation of our skipper.“Although Rye House is an established speedway club, in many ways we have had to start from scratch. It’s been an ongoing challenge and things have not happened as quickly as you might have expected.”