Naming Rights Opportunity for 2012 Australian GT Championship

The Australian GT Championship is set for a bumper year in 2012 with the introduction of a number of new exotic sports cars, including the Ferrari 458 GT3 and the Ford GT40. The 7 round series will include the Clipsal 500, Armor All Gold Coast 600 and Sydney's Telstra 500 as feature events, along with one hour mini enduro races at Eastern Creek, Phillip Island and Winton.

Series promoters SPHERIX are currently offering the naming rights partnership for the 2012 championship, which includes windscreen strip branding on each car.

"The GT series is a great opportunity for any Company wishing to raise their profile, plus the opportunity for hot laps and rides in some of the world's most exotic sports cars is real money can't buy experience, that can be leveraged in so many ways," explained Category Administrator Craig Nayda.

Jonathan Ellerman, National Sales Manager for ASM Liquor, said involvement in the Australian GT Championship had been great for the Vodka O brand.

"After a fantastic run of partnering with Australian GT, we have made the decision to focus our attention on other avenues, however it is clear that involvement in the Australian GT Series has been a significant contribution to the success and growth of Vodka O. Our business focus is changing, especially with the launch of Rocking Angel Bourbon which is different in demographic appeal, and as a result we need to adjust and focus on new opportunities. Having said that, under the new ownership and management structure we believe the Championship will thrive, we have already seen significant changes that are very positive for the future, " Ellerman explained.

With free to air, cable/satellite and an International television package, the series offers excellent exposure, and unique in that it is the only professional motor racing championship in Australia that features Ferrari, Lamborghini, Porsche, Aston Martin, Audi, Mercedes-Benz, Dodge Viper, Lotus and Mosler.

"The growth of sports car racing in Europe over the past few years, particularly in the FIA GT Championship is a testament to the popularity of the world's most exotic sports cars. We are now seeing that in Australia, with the number of fans that absolutely drool over the cars in the paddock area - everyone aspires to drive, or just ride in a Ferrari, or Lamborghini, and I guess it is one of the reasons our series is so popular" Nayda said.

Round 1 of the 2012 Championship will feature a one hour twilight race at the Clipsal 500 in Adelaide March 1-4.