1969 Ford GT40 sold for £2,508,000 at Gooding's Geared Online Auction

1969 Ford GT40 sold for £2,508,000 at Gooding's Geared Online Auction

As Gooding & Company Achieves Over £5 Million in Sales at its Second Geared Online Auction with Viewing in the UK

Gooding & Company, the international auction house revered for selling the world’s most prized collector automobiles, concluded another installment of its successful Geared Online Auction series by realizing £5,259,650 at its June UK sale. The company achieved an 86% sell-through rate, yielding an overall average price per car of £438,304. 


The collection, consisting of fourteen classics, included a range of European competition and touring cars, as well as the top sale of the auction, which was an iconic 1969 Ford GT40 that sold for £2,508,000 –– the last one ever produced by the legendary American marque. The second-highest selling car was a 1990 Porsche 962C with a documented provenance in the competition world, raking in a figure of £759,000. This was closely followed by a sleek 1968 Lamborghini Miura P400 S featuring coachwork by Bertone, which sold for £737,000. The eight-day sale also featured a 1968 Ferrari Dino 206 GT, which sold for £456,500, as well as a 1955 Bentley S1 Drophead Coupe. The latter, showcasing the best of British and Swiss automotive excellence, pulled in a final selling price of £280,500. Additional highlights included a historic 1928 Lancia Lambda that sold for £137,500 and a 1957 Lotus Eleven that sold for £102,300.

“We are thrilled with the results of this Geared Online auction,” states Gooding & Company European Sales Consultant, Joe Twyman. “It was a pleasure to present these cars to a global audience from our European base here in the UK, and we are delighted with our third UK auction and the continued success of our international sales.”

Top Five Sales

1969 Ford GT40, sold for £2,508,000
1990 Porsche 962C, sold for £759,000
1968 Lamborghini Miura P400 S, sold for £737,000
1968 Ferrari Dino 206 GT, sold for £456,500
1955 Bentley S1 Drophead Coupe, sold for £280,500


Click here to view full auction results

Looking Ahead
Gooding & Company will return to the live auction scene with its renowned Pebble Beach Auctions, serving as the official auction house of the Pebble Beach Concours d’Elegance®. On August 13 and 14, 2021, the company will present a curated selection of distinguished, prized collector automobiles sourced from the world’s finest collections at the California venue. Interested bidders are encouraged to attend the events and contact Gooding & Company specialists for resources and information.   

Photo copyright and courtesy of Gooding & Company. Image by Matt Howell.

The Pebble Beach Auctions 
Dates: Friday, August 13, at 5 p.m. PDT, and Saturday, August 14, at 11 a.m. PDT
Location: Pebble Beach Parc du Concours
Public Preview: Wednesday, August 11 through Saturday, August 14
Auction Catalogues: $100, includes admission for two to the viewing and the auction
General Admission: $40, includes admission for one to the viewing and the auction

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