Mike Farnan, former international managing director of Manchester United, acting consultant at Athletico Madrid, founder of Red Strike marketing and founding director of Haygarth Sports Marketing has joined Club Silverstone as an executive board director.

Mike Farnan’s role will primarily focus on the marketing of Club Silverstone and the development of a new range of products, utilising his extensive sporting connections.

Club Silverstone, is the UK’s foremost provider of exclusive “supercar” experiences for individuals, groups and events.  With Mike Farnan's involvement, the range of unique experiences will increase, including: meetings with international sports stars, access to VIP facilities at major venues and sporting events and the introduction of luxury packages involving “supercars” and exclusive hotels. Plans are already well advanced for these packages, including a number of selected fashionable resorts around the world.

Mike Farnan has over 15 years experience in international sports marketing.  In addition to his former roles at Haygarth's and Manchester United, he has been international marketing director at AC Parma as well as working for both the Williams and Jordan F1 teams.

Club Silverstone, director, Peter Douglas: “Mike is the perfect fit for Club Silverstone.  Through his contacts and knowledge we can greatly enhance the range of experiences on offer, whilst reaching out to potential new members within both the corporate and individual world.  His appointment to the board heralds the start of a new phase in Club Silverstone's growth.”

Mike Farnan:  “This is a great opportunity for me to work with an exclusive brand, and use my extensive sporting and international contacts to help grow the business.  I am 100% behind the club Silverstone business model and ethos; and look forward to being a fundamental part of the company's expansion.”