Shaun Muir Racing (SMR) has announced that Swan, manufacturer of the UK's number one best selling filter and rolling papers, has become the new title sponsor for the team in the 2010 MCE Insurance British Superbike Championship.
Swan Honda will be targeting a maiden British Superbike Championship title this season with Stuart Easton and a second rider who is yet to be confirmed aboard the Honda Fireblade.
Easton returns for a second consecutive season with the team after finishing third in the overall 2009 standings and is eager to battle for the title. He firmly established himself as the leading Honda rider last year with a total of 14 podium finishes, including a memorable maiden win for both himself and the Guisborough-based team at Croft.
Easton said: “It is great news for me to remain with the team for a second consecutive season and after such a positive end to 2009 I am definitely going to be pushing harder than ever this year. We proved how competitive we were last season and we are only going to come back stronger, with an improved package and even more determined to fight for the championship. I want to get the best results I possibly can as I want to win the championship for myself, the team and our new sponsor Swan. I know we have a good starting point for our first pre-season test and we have the speed and consistency to succeed. We will definitely be arriving at Brands Hatch ready to go out and win.”
Shaun Muir, Team Owner said: “We have had a roller coaster few months, and finally agreeing the partnership with a high profile and iconic brand such as Swan is fantastic news for our team. Stuart was our number one target for this year and fully deserves his chance with us for a second term. We have identified the areas with the current bike where we can make major improvements and hope to give both our riders a much improved package from that which we finished the 2009 season with. We hope to soon complete the signing of our second rider and confirm Swan Honda as serious title challengers for the 2010 MCE Insurance British Superbike Championship.”
John Catania, Managing Director of Republic Technologies UK, said: “We are thrilled to work with Shaun Muir Racing as the new title sponsor for the team in the 2010 MCE Insurance British Superbike Championship. Swan Honda look set for a gripping and exhilarating season following a strong finish last year and we are delighted to be the title sponsors of this talented team. After two years of sponsorship of the BSB through our Swan Combi brand, we are excited to announce this additional partnership."
The Swan Honda team will take centre stage for an official launch at the MCN London Motorcycle Show at Excel this Sunday (7 February) at 11am.
