Samsonite becomes sponsor of GP2 Asia

GP2  Asia  Series  has  announced  that  Samsonite  Black  Label  has  joined  the Championship as sponsor starting from the first round that will take place this weekend in Dubai.

As such, the Samsonite logos will appear on every twenty-six GP2 cars for the entire duration of the Championship, which will end mid-April also in Dubai. GP2 Organiser Bruno Michel commented: “The signing of this new sponsor is proof that the GP2  Asia  Series  has  gained  immediate  credibility  and  interest  from  people  around  the world.

For the first edition of our championship, we have 26 talented international drivers and 13 very professional teams: the high quality of our grid proves that GP2 Asia Series is already a serious and established Championship that attracts the attention of prestigious sponsors.”

Marcello  Botolli,  President  and  CEO  of  Samsonite  Group,  said:  “We  are  very  pleased  to partner the GP2 Asia Series from its inception, as it builds on the great success of the GP2 Series in Europe. This is an exciting time for Samsonite Black Label, with new and innovative collections  being  launched  and  we  have  selected  GP2  as  a  means  to  showcase  our brand through out key markets in Asia.”


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