Allianz announces team partnership with MERCEDES GP PETRONAS F1 Team

Allianz announces its new partnership with the MERCEDES GP PETRONAS Formula One™ Team. The partnership underlines Allianz’ commitment to road safety, Formula One™ and the automotive industry.

”Heightened awareness means safer driving, which means less accidents and finally, less damages,” says Joseph K. Gross, Global Head of Group Market Management at Allianz SE. “3,000 people die in traffic accidents worldwide every day and about 30,000 people are seriously injured. As a global insurer for over 50 million cars, Allianz has a vested interest in reducing the frequency and severity of accidents. Allianz, in its Formula One™ engagement, can create links between the safety of Formula One™ drivers and the everyday safety of drivers worldwide.”

Allianz aims to cooperate with MERCEDES GP PETRONAS on a number of safety issues. Starting from the first pre-season test in Valencia on February 1, the Allianz logo will be on the two main security features: the Head and Neck Support system (HANS for short) and the seatbelts of the cars. In addition, the partners plan to jointly work on an information programme on road safety, which will be broadcast around the world.

The two brands are already visibly aligned on race tracks worldwide through the Allianz branding of the Official Formula One™ Safety Car and Medical Car, both of which are provided by Mercedes-Benz.

“No one had branded the Safety and Medical Car before Allianz did,” says Gross. “This visible commitment to road safety is very important to us also as a signal to our 75 million customers all around the world.”


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