LoTRDC are proud to announce Iceni English natural mineral water as an official sponsor of the Elise Trophy and Lotus Cup UK in 2011. Filtered through deep chalk strata close to the home of Lotus it is naturally purified, high in calcium and low in sodium with a clean, refreshing taste.
With the new Lotus Cup UK races lasting up to an hour, it’s important that drivers keep themselves hydrated and with Iceni on board, it’s one less thing for the teams to worry about. With water and towels provided for the podium, cooling off afterwards is covered whether the race lasts 20 minutes or an hour.
Iceni Water is named after the famous East Anglian tribe ruled by Boudicca in 50AD. Hailing from the same area, the revitalised Lotus hopes to challenge the established marques with with more modern methods and a lot more horsepower!