Sir John Whitmore, a sometime Saloon Car Champion and a member of the Le Mans winning Ford works GT40 team, is a co-creator of an excitinginteractive conference in London, on May 19 - 21 which is titled  'Be TheChange'. Aimed at the public sector, companies, the scientific community,NGOs and individuals both old and young, for whom change has been eitherelusive or unsustainable, it is a response to widespread dissatisfactionwith education, politics, government, public services, business corporationsand the work / life balance of those whom they employ.

Sir John, a leading authority on coaching and author of 'Coaching ForPerformance', says, "Around 80% of all change initiatives fail but thisConference will help to ensure sustainable change so as to release the fullpotential of people and organisations that is more often talked about thanseen. Delegates will be able to participate in ground breaking dialogue withorganisations and people who attempt to shape the world in which we live".

Among speakers who have agreed to be present are Hafsat Abiola, daughter of the late Nigerian President and a dedicated human rights activist, RichardBarrett author of Liberating The Corporate Soul, Don Beck, co-creator ofSpiral Dynamics, Frank Dixon, an advocate of Total Corporate Responsibility, Jim Garrison, the visionary behind the State of The World Forum and author of America As Empire, biologist Elisabet Sahtouris and Dr Alan Watkins, a leading British neuro-scientist. Principal host will be humorist and psychologist Jim Fadiman, the author of what he terms 'transformational fiction'.

The three day event takes place at Friends Meeting House, Euston Road,London, where attendance is priced at £130 with the intention of making itas widely accessible as possible to individual people of any age and tothose working within education, health, police, pressure groups, science andwithin businesses of all types and size.

Details can be found from bethechange .org.uk or by telephoning 07050160708