at the Goodwood Festival of Speed
The Richard Burns Foundation and Michael Park Fund will be at the centre of the World Rally Championship’s media spotlight when the WRC descends on West Sussex for one of the most eagerly awaited Goodwood Festivals of Speed in years.
When Petter Solberg and his fellow World Rally Champions fire up their half-million pound rally cars, it will be the first time they will have driven the cars at anything approaching competitive speed for three weeks. The Goodwood Festival of Speed (June 22-24) falls perfectly in the middle of the WRC’s mid-season summer break. International Sportsworld Communicators, the WRC’s commercial partner, is so excited about the Richard Burns Foundation and subsequent level of WRC participation that it will be sending a news crew along to film the event for the WRC’s own magazine television show.
This show is broadcast in almost every country in the world, with a global viewing audience of 807 million. That means, the message from the Richard Burns Foundation and Michael Park Fund will reach more householders than ever before, thanks to the co-operation and enthusiasm from all at the Goodwood Festival of Speed, the World Rally Championship and International Sportsworld Communicators.
Five-time world rally winner Markko Märtin is not surprised at ISC’s decision to screen the footage from the event and to get behind RBF. The Estonian superstar, who attended last year’s Goodwood Festival of Speed, said: “It’s like nothing else on earth. I don’t know where else you could go and see a current World Rally Car or Formula One car alongside a Porsche 917. And the best bit is, they don’t just sit there, they get driven up the hill at a decent speed. The show is incredible. As if that wasn’t good enough, now there’s so much interest in the Richard Burns Foundation and Michael Park Fund, you can’t fail but to do some good at the event as well. An association with ISC is great news for RBF.”
Burns’ co-driver Robert Reid was another to praise the ISC involvement.
“The WRC is a very close community,” said Reid. “What happened to Richard affected everybody within that community. We saw an exceptional response from people at Goodwood last year, but with ISC and the WRC more involved this time around, we’re taking awareness of the charity beyond a live event and putting it on a global setting. ISC has given us the opportunity to make sure the world and his wife, quite literally, knows about RBF.”
