Gander Mountain sponsoring Front Row Motorsports and Gilliland

 at Pocono Raceway

Company returns to sponsor Gilliland for second time this seasonGander Mountain will be the primary sponsor of Front Row Motorsports’ (FRM) #38 Sprint Cup entry at Pocono Raceway on August 1.  The car will be piloted by veteran NASCAR driver David Gilliland, currently 34th in driver point standings in the Sprint Cup Series.

Gander Mountain appreciates the enthusiasm NASCAR fans show for the outdoors, and for the hunting season, according to Steve Uline, Gander Mountain’s executive vice president of marketing. "David Gilliland is an avid outdoorsman, as are many NASCAR fans," he said. "David grew up hunting and fishing. He connects with Gander Mountain’s 'We Live Outdoors' culture and is the perfect driver to help us take our message to race fans."

In June of 2006, Gilliland stunned NASCAR fans nationwide by winning the Meijer 300 at Kentucky Speedway, becoming one of only two non-Cup drivers to win a Busch (now Nationwide) Series race that year.

Gander Mountain, with 119 stores in 23 states, is the nation's largest retail network of stores for hunting, fishing, boating, camping, marine and outdoor lifestyle apparel, products and services. The company offers thousands of products in its online store and now includes free standard shipping. In addition, the site now offers a firearms department with a broad selection of ammunition, rifles, handguns, shotguns, and accessories.

Commenting on Gander Mountain’s sponsorship, Gilliland said, "We don't have grand illusions of winning a championship this season, but we want to run consistently in the top 25.” He continued, “When I’m not racing, I love to spend time hunting and fishing with my family and friends.  It’s a thrill to show off our partner, Gander Mountain, by running strong at Pocono.”


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